Prada Embraces Kolhapuri Craftsmanship for New Sandal Collection

Italian luxury fashion house Prada is set to launch a limited-edition collection of sandals inspired by the iconic Kolhapuri chappal. This exciting collaboration comes after a recent controversy surrounding the brand and its representation of Kolhapuri footwear.

Partnership with Local Artisans

Prada will work directly with talented local artisans in Maharashtra, India, the birthplace of the Kolhapuri chappal. This “Made in India” initiative, facilitated by the Maharashtra Chamber of Commerce, Industries and Agriculture (MACCI), aims to celebrate the rich heritage and craftsmanship of these skilled artisans.

A Step Towards Reconciliation

This partnership marks a positive step towards reconciliation following the earlier controversy. By collaborating with the very artisans who craft these traditional sandals, Prada acknowledges the cultural significance of the Kolhapuri chappal and aims to create a collection that respects its heritage.